Seriously Custom

Because cookie cutters
belong in the kitchen

Hi there! I'm April

I'm a brand and website designer + developer specializing in brilliant brands + easy-to-use websites.

Seriously Custom

Because cookie cutters
belong in the kitchen

Hi there! I'm April

I'm a brand and website designer + developer specializing in brilliant brands + easy-to-use websites.

YOU ONLY HAVE 8 SECONDS

THAT'S ALL THE TIME YOU HAVE TO CAPTURE YOUR CUSTOMER'S ATTENTION WHEN THEY LAND ON YOUR WEBSITE.

The internet's busy. You’re not just competing with businesses like yours. You’re also competing for your customer's attention with tons of emails, nonstop social media notifications, and the twenty other tabs open in their browser.

YOU NEED TO STAND OUT

What if you could captivate your customers?

So when they land on your website, they instantly feel like they're exactly where they need to be.

They feel they can trust you.

And they imagine the ways your product or service could help them.

My job is to help you do just that!

I’m obsessed with conversion based design – the key element in making your business shine, so you can connect with your ideal customers + make more sales.

How we'll work together...

Whether you need an amazing website, or perhaps you need branding too, I've outlined the process of what collaboratively working together will look like – from the very beginning all the way to launching your new website.

Brand + Website

PHASE ONE: DISCOVERY + BRAND CLARITY

We'll start by looking at your business. We'll dive deep into discovering your brand elements – what you do, how you do it, why you do it, and who you serve. We'll get clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your brand visuals and your website.

PHASE TWO: BRAND VISUAL DESIGN

This is where the fun starts to happen! Armed with all the information from phase one, I'll work my magic on creating your new logo and brand visuals.

You'll receive your brand style guide which includes your brand's logo, color palette, typography, and any other brand visuals that we'll use throughout the remainder of your project.

PHASE THREE: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE FOUR: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FIVE: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.

Website Only

PHASE ONE: DISCOVERY + BRAND REVIEW

We'll start by reviewing all of the elements that make up your brand – what you do, how you do it, why you do it, and who you serve to ensure we're clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your website.

PHASE TWO: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE THREE: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FOUR: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.

How we'll work together...

Whether you need an amazing website, or perhaps you need branding too, I've outlined the process of what collaboratively working together will look like – from the very beginning all the way to launching your new website.

Brand + Website

PHASE ONE: DISCOVERY + BRAND CLARITY

We'll start by looking at your business. We'll dive deep into discovering your brand elements – what you do, how you do it, why you do it, and who you serve. We'll get clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your brand visuals and your website.

PHASE TWO: BRAND VISUAL DESIGN

This is where the fun starts to happen! Armed with all the information from phase one, I'll work my magic on creating your new logo and brand visuals.

You'll receive your brand style guide which includes your brand's logo, color palette, typography, and any other brand visuals that we'll use throughout the remainder of your project.

PHASE THREE: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE FOUR: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FIVE: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.

Website Only

PHASE ONE: DISCOVER + BRAND CLARITY

We'll start by reviewing all of the elements that make up your brand – what you do, how you do it, why you do it, and who you serve to ensure we're clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your website.

PHASE TWO: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE THREE: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FOUR: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.

How we'll work together...

Whether you need an amazing website, or perhaps you need branding too, I've outlined the process of what collaboratively working together will look like – from the very beginning all the way to launching your new website.

Brand + Website

PHASE ONE: DISCOVERY & BRAND CLARITY

We'll start by looking at your business. We'll dive deep into discovering your brand elements – what you do, how you do it, why you do it, and who you serve. We'll get clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your brand visuals and your website.

PHASE TWO: BRAND VISUAL DESIGN

This is where the fun starts to happen! Armed with all the information from phase one, I'll work my magic on creating your new logo and brand visuals.

You'll receive your brand style guide which includes your brand's logo, color palette, typography, and any other brand visuals that we'll use throughout the remainder of your project.

PHASE THREE: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE FOUR: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FIVE: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.

Website Only

PHASE ONE: DISCOVERY + BRAND CLARITY

We'll start by reviewing all of the elements that make up your brand – what you do, how you do it, why you do it, and who you serve to ensure we're clear on all the pieces that make up your brand.

And we'll begin to take all your thoughts, dreams, and ideas to pair them with a solid strategy for your website.

PHASE TWO: DESIGN + CONTENT

This is where we'll get clear on the experience you want your website visitors to have + all the design elements that compliment that. We'll determine the structure and flow of your website + discover the types of images you'll need, along with the look and feel for those images.

We'll also review your copy. From home page copy all the way down to the text on your buttons, we'll ensure that we have everything we need. If we determined prior to starting your project that you needed copywriting, this is when collaboration will begin.

PHASE THREE: DESIGN + DEVELOPMENT

This is where the magic and fun really happen! I’ll get started on designing and developing your website.

Once complete, I’ll send you a link where you can review your new website. Based on your feedback, I'll make refinements if necessary. Then I'll finalize your site design and development by thoroughly testing every page, link, button, form, etc. to ensure that everything looks, feels, and functions just the way it’s supposed to.

PHASE FOUR: LAUNCH TIME!

The day you've been waiting for is finally here! Time to celebrate and share it with the world. I'm just as excited as you are – launch days have me feeling like a 5 year old on Christmas morning.

After I've transferred all your website files to your live server, we'll have a celebratory call with virtual hugs and high-fives, and I'll walk you step-by-step through your new website. You'll also receive a launch packet with easy-to-follow instructions on how to access and update your new site. I'll also provide you with new graphics to update your social media profiles to match your new brand so you can introduce your new site to the world.

I’ll be available during your post-launch support window to answer any questions that may come up while you’re getting familiar with your new website.