Atlas + Valise
Brand + Website Design for Travel Advisor, Jenny Hagan
PROJECT DELIVERABLES INCLUDED:
Brand visuals (updated primary logo, secondary logo, brand marks + patterns, color palette + font system) and WordPress website design + development.
Jenny came to me wanting to make some changes to her branding + website to bring sales back up due to the downturn in her business due to the pandemic. Her goal was to attract luxury travelers to her website and have them engage with her brand via her website, blog, newsletter, and social media.
Her website is both visually appealing and strategic. It serves to connect with her ideal clients by providing information on how she curates bespoke itineraries perfectly tailored to their style, interests and budget, as well as offer travel advice and tips through her blog posts, connect visitors with her social media accounts, and through her contact form and email opt-in.